Learn my proven process to optimize existing content so it ranks higher in search engine results pages. Learn the strategy I used that resulted in pages reaching the coveted Position Zero. This is the method I taught to someone with a background in counseling and human resources, and the person was able to optimize a piece of content so well, it shot up 50 positions in Google's rankings within a week.
The ABCs of SEO for Beginning Bloggers ebook
The Guide now includes my latest ebook, The ABC's of SEO for Beginning Bloggers plus a Checklist. You'll learn why smart bloggers invest in SEO as soon as possible; a handful of strategies to gain coveted backlinks using white hat tactics; vital questions you need to ask about what makes for high-quality content and websites (this information is a decade old but as relevant today as it was in 2011); some overlooked ways to distribute your content; and why you need to evaluate your content and website. Do these things and watch your content rank higher.
The ABCs of SEO Checklist
This is a handy little guide to understand some of the fundamentals of search engine optimization.
Keyword Research/Blog Outline Template
Use this template (in Word format) whenever you begin to do keyword research and come up with a blog outline.
Content Optimization Template
Use this template (in Word format) whenever you begin to work on a content optimization project.
Video 1: How to Write a Blog Outline - Initial Keyword Research
Here's an over-the-shoulder look at how to do keyword research before creating a blog outline and blog post. You will learn the secrets to find the sweet spot for coveted keywords.
Video 2: How to Create a Blog Outline using Frase.io
Here's an over-the-shoulder look at how I use Frase.io to create outlines. The tool is a powerful research and content creation tool.
Video 3: How I Use Google to Create a Blog Outline
In Video 2 I showed how I use Frase.io to create a blog outline. How would I handle it if I did not have the tool? I'd use Google. Here's what to look for in this over-the-shoulder video.
Video 4: Wrapping up the Blog Outline
In this over-the-shoulder video tutorial, we look at putting the finishing touches on a blog outline, which includes the meta title, meta description, URL and intro.
Video 5: The Entire Content Optimization Process Using Free Tools
While I use a number of paid tools to optimize content, in this video, I show you how to achieve similar results with free tools. Start earning some serious cash by offering content optimization services.
Video 6: The Entire Content Optimization Process Using Paid Tools
In this over-the-shoulder video lesson, I update a piece of content using paid tools: Frase.io, Mangools.com, and Textmetrics.com. While the focus is on content optimization using paid tools, I also share a free browser extension to get under the hood and discover important elements that should not be overlooked.